context / evan.poke.apac

AI-Ready Context Document

Shahriar Azad Evan

A structured, AI-ready briefing on Evan's background and his strategy to scale Poke across APAC. Hit copy context to drop the full document into any model or doc.

Subject
Poke APAC Strategy
Region
APAC
Format
Plain text
01

Professional Profile & Credentials

Name
Shahriar Azad Evan
Core strengths
Community scaling, viral growth loops, product expertise, and regional market penetration in APAC.

Credentials

ML Bangladesh
Scaled from 0 to 3,000+ members; trained 400+ contributors for Google.
ElevatePayHQ (YC W22)
Focused on turning early users into growth engines.
US State Department CCI Program Alum (2024 - 2025)
International leadership and exchange credential.
Google Product Expert
Recognized authority in Google ecosystem products.
02

APAC Poke Growth Strategy Pillars

The Recipe Flywheel
Dominating Poke growth across Discord, Reddit, and Facebook communities in APAC by incentivizing high-reach automation sharing.
Handle-Claim Campus Loops
Deploying Poke across major campus networks in APAC and building a structured, scalable campus ambassador program from scratch to drive viral handle adoption.
Unlocking the APAC Monetization Bottleneck
Targeting carrier billing partnerships with regional telcos (Singtel, Telenor, Axiata) and local wallets (bKash, GCash, UPI) to bypass credit card friction and capture the unbanked market.
03

Market Analysis & KPIs

Competitive landscape

Positioned as the 'Personal OS' that bridges the gap between fragmented local services and global automation standards.

USPs

  • Native APAC payment integration (carrier billing / local wallets).
  • Community-led growth through 'Recipes'.
  • Low-friction 'Handle-Claim' onboarding optimized for campus virality.

Category KPIs

  • Handle Claim Rate (Viral Co-efficient).
  • Recipe Share Velocity.
  • Payment Gateway Conversion (Unbanked Segment).
04

High-Leverage Pitch Draft

I am taking a full semester off to dedicate 100% focus to scaling Poke across APAC. By integrating local telco billing and deploying hyper-local campus loops, we bypass traditional credit card friction and turn the unbanked market into our primary growth engine. I've already scaled communities for Google and YC startups - I'm ready to do it for Poke.